How much does it cost to Hire someone to write a blog in 2024?
It’s normal to feel uncertain about the cost of hiring a website content writer, especially if it’s your first time or if you’re just checking to ensure you’re getting the best value for your money.
Honestly, there is no fixed cost for hiring a blog writer, as it depends on various factors. Here, I will discuss the average price range and the additional benefits you may receive when paying more.
When we write content for websites, we always ask our clients what they are specifically looking for in our services, as this helps us determine both the price and the scope of the work. The cost always depends on what elements you want to be included in the post.
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Should You Hire a Web Content Writer for Your Website?
Suppose you are not a technical person and don’t have the knowledge to write SEO-friendly content. In that case, hiring a blog writer who understands the difference between paragraph writing and web content writing is a good idea.
Hiring a professional writer can increase your content engagement rate. It’s proven that if visitors find your content helpful and engaging, their increased interaction could boost your conversion rate by 102.4%, which is a significant number.
This will allow you to focus on your business while helping your website become SEO-friendly, ultimately boosting your income.
Benefits of Hiring a Freelance Content Writer Instead of an In-House Writing Team
Outsourcing your content is a great way to reduce the monthly payment burden.
Hiring a freelancer to write posts for your website is the best approach, and here’s why:
- No extra taxes to pay
- Pay only when you use their services
- No work, no payment
- You can hire another content writers anytime you want
- No salary burden, even when your business is facing a downturn
In one sentence, hiring a freelance blog writer gives you more flexibility than building an in-house team.
SEO Blog Writer vs. Non-SEO Blog Writer: Cost to Hire a Blog Writer
There are mainly two types of blog writers available to hire for websites.
One is a writer who doesn’t know how to make content rank on Google; they simply write for your website.
The other knows how to create high-quality content that can rank higher on searches and get more visibility.
Here’s a comparison of the advantages and disadvantages of hiring these two types of content writers:
| Non-SEO Blog Writer | SEO Blog Writer |
|---|---|
| Easily available on social media platforms | Comparatively less available |
| Low cost of hiring | High cost of hiring |
| Writes a post without focusing on ranking | Creates posts with a focus on ranking |
| Doesn’t know keyword research | Knows keyword research |
| Write blogs without analyzing other blogs on the same topic available on the internet to improve it. | Write blogs by analyzing other blogs available on the internet on the same topic to make them better.. |
Metrics That Determine the Cost of Hiring a Website Content Writer
It’s crucial to understand the factors that influence the cost of hiring a blog writer for your business. These metrics will help you estimate the price.
| Important factors that decide the price |
|---|
| The experience of the blog writer is one of the main factors that increase the cost. |
| Higher skill and expertise result in better writing quality, which affects the cost. |
| Categories of the Post like Business blogs, healthcare posts, cooking blogs, etc., may have different pricing. |
| The kind of content you want—blog posts, web pages, product reviews, etc.—will affect the cost. |
| The longer the content, the higher the price. |
Ways to Hire a Web Content Writer According to Payment Methods
There are three main ways to pay a web content writer:
Hiring a Web Content Writer Based on Pay-Per-Hour
You can check the blog writing service costs per hour on platforms like Upwork, and you’ll get a clear idea of how much it will cost to hire a website blog writer on an hourly basis.
The rates typically range from $5 to $100 per hour, depending on the writer’s skills, location, categories, etc.
You might wonder how to calculate the estimated price for a single post when paying per hour. On freelance platforms, there are deadlines for submitting work, which allows you to estimate the cost. However, it’s difficult to determine exactly how many hours the writer spent on the task.
For this reason, many people suggest not hiring a writer on an hourly basis, as it could cost more. Instead, you might prefer paying on a per-word or per-post basis, as discussed below.
Factors that increase the time and cost:
- Categories like IT, software, marketing, healthcare, etc., require more research, leading to higher costs.
- Hiring an inexperienced writer may increase the time taken.
- Additional elements like tables, images, etc., will increase the time and cost.
- If you impose a very short deadline to cut costs, the writer may not have enough time to deliver high-quality content.
Hire a Blog Writer on a Pay-Per-Word Rate
Pay-per-word could be a good choice when hiring a blog writer.
Here are some advantages and disadvantages of hiring a blog writer on a pay-per-word basis:
| Advantages | Disadvantages |
|---|---|
| You can easily calculate the cost. | There’s no time limit, so delivery could be delayed. |
| You will have a clear idea of how long the article will be. | Blog writers might unnecessarily extend the content to increase the word count. |
| This usually costs less than hiring a freelancer on a per-hour basis. | You may not get concise writing, which is crucial for SEO. |
The average cost could be $15 per 500 words (for entry-level writers) or $100-$150 per 500 words. This price applies to simpler categories that don’t require technical knowledge.
For technical topics or those requiring specific expertise, the cost can be 5-10 times higher. For highly experienced writers, the price varies widely, with no fixed rate as each writer charges according to their experience.
Pay a Content Writer Per Post
Hiring a web content writer on a per-post basis is considered the best option by most people. Here’s why:
| Advantages of Hiring a Content Writer Per Post |
|---|
| If you hire an inexperienced writer, they will have time to research and gain knowledge on the topic. |
| You’ll know exactly how much you have to pay per post and can easily estimate your monthly expenses for maintaining your website. |
On average, it costs $25 – $1000 per post, depending on the factors I’ve already discussed that contribute to the price increase.
| Disadvantages of Hiring a Content Writer Per Post |
|---|
| Sometimes, writers may avoid creating informative and useful content, instead writing only to meet the word count. |
Each hiring process has its advantages and disadvantages.
If you know how to write a blog that can rank higher and have time to review the content afterward, you can opt for lower-cost writers.
But if you don’t want to spend time on this, it’s a good idea to hire a professional so you can focus on your business.
Get a Content Writer for Your Website
We provide a content writing service where you won’t need to worry about content ideas, rankings, keyword research, image editing, and more—so you can focus on your business.
Get a Content Writer for Your Website
We are SEO experts providing content writing services, so you don’t need to worry about content ideas, rankings, keyword research, image editing, and more. This allows you to focus entirely on your business.
Things to Know Before Hiring a Blog Writer
Before hiring someone, it’s important to understand a few key points to ensure you get maximum value for the cost of the blog writer.
- Ask for Samples: Always request a sample on the topic you’re interested in to see if you like the writer’s style.
- Hire a Knowledgeable Person: Choose someone who understands your specific topic and can effectively explain it in a post, and who knows the needs of the industry.
- Knowledge of Search Intent: Understanding search intent is crucial for ranking higher on search engines. It’s essential to hire someone who understands the purpose of your business and can align the content with it.
- Hire an SEO Expert: An SEO expert knows how to strategically write posts that meet the quality standards of Google or any other search engine where you want to rank.
- Clarify Delivery Time: Make sure you agree on how long it will take to create the post.
Why It’s Important to Invest in a Good Content Writer
You should always hire the best blog writer you can afford. It’s one of the most important investments for growing your business.
Content represents your brand identity. A user-friendly website that reflects your brand’s language helps create a strong image for the visitors.
Your website is the pillar of your business, so hire a content writer who not only understands content writing but also knows how to grow a business through a website.
Our Expertise
Our content writing team specializes in search engine optimization (SEO) and digital marketing.
We understand how to grow businesses through websites. Our expertise in SEO and digital marketing will help you convert more customers through strategically written content.
contact us for more details about our content writing service.
Organic marketing through content has the power to attract 60% of your customers.